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Instagram Auto DM for Yoga Teachers: Keywords, DM Scripts and What to Sell

19 October 2026

Yoga reels get a particular kind of comment: "which batch?", "do you teach online?", "can I join as a beginner?". An Instagram auto DM for yoga teachers answers all of them without you leaving the mat. Set a keyword such as FLOW, write a short message with your timetable and booking link, and Viralyze delivers it the moment someone comments.

Below is what a yoga teacher can realistically sell through DMs, which keywords to pick, a DM script that fills a batch, and how the booking menu should look.

What does a yoga teacher sell through Instagram?

Four things, and each one can be a product in your shop: a free 10-minute morning routine PDF, a monthly online batch, a recorded course such as "Surya Namaskar in 21 days", and private 1:1 sessions for people with back pain, pregnancy or stiffness. The free PDF collects emails. The batch and course are your recurring income. The private session is where you charge properly for attention.

In Viralyze each of these gets its own checkout page, the platform takes 0% fee, and the booking page handles 1:1 slots. Everything is sendable by Auto-DM or placed on your link-in-bio page.

Which keywords should go on yoga reels?

Match the keyword to the reel. Three that work well:

  • FLOW on sequence or follow-along reels, sending the free morning routine PDF
  • BATCH on reels where you mention timings, sending the batch schedule and checkout
  • PRIVATE on therapeutic reels (back pain, PCOS, prenatal), sending the 1:1 booking page

Keywords are not case-sensitive and the system handles typos, so "floww" still triggers. Add a Hindi or Hinglish variant such as "batch batao" to the same automation and the reply arrives in the commenter's language.

A DM script for the BATCH keyword

"Namaste! The next online morning batch starts on the 1st, 6:30 to 7:15 AM, Monday to Friday on Google Meet. It is ₹1,500 for the month, beginners welcome. Join here. If mornings do not work, reply EVENING and I will send the 7 PM batch details."

That last line gives people a reason to reply. Those replies arrive in the Viralyze Inbox with the original comment attached, inside Instagram's 24-hour reply window, so you can answer from the app between classes.

Should I use a follow-gate on yoga content?

Use it on the free PDF only. A follow-gate asks non-followers to follow before the link is sent, with up to three gentle nudges. For a paid batch, skip it; the checkout link should be the first thing they see. People who already follow get the link immediately in either case.

How should a yoga teacher set up bookings?

Build the menu like a studio price list:

1. 60-minute private session, in person, ₹1,200 2. 45-minute private session, Google Meet, ₹800 3. 20-minute first consultation, phone, ₹0 4. Add-on: personalised home sequence PDF, ₹400

Connect Google Calendar once, pick which calendars block slots, and set days off as a date range when you travel for a retreat. Partial days work too, for example "after 2 PM" blocked on Sundays. Payment is taken upfront by UPI or card, the client is invited to the calendar event with a Meet link, and WhatsApp reminders reduce missed sessions.

What do the numbers tell a yoga teacher?

The home screen shows DMs sent, link clicks and revenue over 7, 30 or 90 days, plus your top reels by DMs. In practice, a slow 30-second breathing reel often sends more PRIVATE DMs than an impressive arm-balance reel. Post more of what fills sessions, not what gets applause. Every lead, whether from a DM, a link click or a booking, sits in one contacts list you can export to CSV.

Frequently asked questions

**Can I schedule the BATCH automation to start on the 25th of each month?** Yes. Set a start date and time, and auto-pause it after a set number of DMs or on the day the batch fills.

**Will the DM look identical to everyone?** No. AI variations make each message read slightly differently, and the public comment reply rotates too.

**Can clients cancel a private session themselves?** Only if you allow it. You set whether cancellation is permitted and until when, and refunds go back automatically.

Start the 7-day free trial of Viralyze, no card needed, and let your next flow reel fill the batch.

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