Instagram Auto DM for Dance Instructors: Keywords and What to Sell
Choreography reels are built for comments: "tutorial please", "which batch?", "do you do sangeet choreography?". The problem is that a dance instructor is on the floor teaching when those comments come in. An Instagram auto DM for dance instructor pages answers every keyword comment privately with the tutorial, the class schedule or the booking link. Viralyze sets this up in about a minute, no Facebook Page needed.
Why do dance pages convert so well with keywords?
Because the ask is obvious. Someone sees a 15-second hook step and wants the full breakdown; they will type one word to get it.
Those same people are your class students next month. The DM that sends the tutorial can also mention the next batch, and the public reply "Check your DMs 💃" keeps the thread moving.
Three keyword ideas for a dance instructor
- "TUTORIAL" on short choreography clips. The DM sends the full-length tutorial as a course checkout, or free as a lead magnet that collects an email.
- "BATCH" on studio reels. The DM sends the class timetable and a booking page for a trial class.
- "SANGEET" on wedding-choreography reels. The DM goes to a booking page for a 30-minute consultation call.
Viralyze matches keywords regardless of case and copes with Hinglish, so "tutorial bhejo" works too. Each keyword can send its own reply.
A DM script for a studio that runs batches
"Hi! Here is the full tutorial for the hook step from the reel. We run beginner batches on Tuesday and Thursday evenings and a weekend hip-hop batch. Book a trial class below, pay by UPI, and you will get a WhatsApp reminder before class. For wedding choreography, pick the consultation call option and tell us the song."
If the message runs long with timetables, it becomes a PDF automatically, with open tracking.
How to set it up between classes
1. In the Viralyze app, pick the reel that gets "tutorial?" comments. 2. Add keywords TUTORIAL, STEPS, BATCH. 3. Paste the script, attach the booking page, and set a different reply for BATCH that links the timetable. 4. Turn on the follow-gate if you are growing the page; it nudges politely up to three times, and followers get the link straight away. 5. Set auto-pause after 30 days so an old reel does not advertise a batch that has ended.
What should a dance instructor sell?
A booking link with a service menu works like a studio price board:
- Trial class, in person or over Google Meet
- Monthly batch (8 sessions)
- Private 1:1 session
- Add-on: choreography for a specific song
- Add-on: recorded video of the session
Customers can pick a main service and add-ons together, and duration and price combine automatically. Alongside bookings, sell recorded tutorials as online courses and a stretching guide as a digital download at 0% platform fee. Weekly payouts land in your bank.
Is this allowed on a Creator account?
Yes. Viralyze is a Meta Tech Provider built on the official Instagram API. You log in on Meta's own screen, the app never posts to your feed, and it sends one private reply per comment within 7 days as Instagram permits. You need an Instagram Business or Creator account.
Frequently asked questions
**Can students cancel a trial class themselves?** You decide whether they can and until when; refunds go back automatically if you allow cancellation.
**Can I run the same keyword on every reel I post?** Yes. Choose the "comments on any post" trigger instead of a single post.
**How do I know which reel brought the most trial bookings?** The home screen shows top reels by DMs, and contacts are tagged by source so you can trace bookings back.
Start the 7-day free trial of Viralyze, no card needed, and let your next choreography reel fill the batch.